Senior Marketing Analyst

Data
London
Level 4 (Shape)
Permanent

Description

Curve was founded with a rebellious spirit, and a lofty vision; to truly simplify your finances, so you can focus on what matters most in life.

That’s why Curve puts your finances simply at your fingertips, so you can make smart choices on how to spend, send, see and save your money. We help you control your financial life, so you can go out and live the life you want to live.

With Curve you can spend from all your accounts, track spend behaviour and provide insights, and security to protect you from fraud. For the first time giving you bright insights and control of all your money in one beautiful place.

We’re developing a ground-breaking product with our customers at the core. Our user base is growing rapidly and we have exceptional metrics. We have funding from the leading names in tech investment, and a visionary leadership team who wants everyone who joins this remarkable adventure, to have the autonomy to masterfully develop their expertise.

Welcome to Curve. On a mission to help you live inspired.

We’re looking for an experienced marketing analyst who can build strong relationships with stakeholders and executives to identify and explore opportunities our customers will love. Crucially, you are not just someone who pulls figures or just builds dashboards, you will be adding valuable insight to help drive data-led decisions within the organisation.

Proactiveness rather than reactiveness is the aim of the game. The ideal candidate is someone who knows how to ask the right questions, yet can work autonomously to deliver upon stakeholder requests. Someone who has experience in helping to shape company strategy through data utilisation and can measure performance against key metrics is preferred. Strong technical skills is a must as you will be working closely with the Analytical Engineering team to help model and clean data.

The initial focus for the role will be on growing our customer base, so you will take your lead in day-to-day operations from the Growth Manager, but report functionally to the Head of Analytics who will assist career development and work with you to ensure you stay up to date with the latest analytical developments.

Key Accountabilities:

Discovery analyses: Proactively identifying growth opportunities; Interpreting data to develop new revenue streams, optimise propositions and offers and improve the customer experience; Influencing the roadmaps of product/business teams through compelling data storytelling and viable recommendations.
Data modelling: Working alongside data engineers and analytics engineers to design and build data pipelines, create seamless data models and enable self-service across teams. Strong SQL skills are a must!
Tracking & Attribution: Working with back-end, front-end, DevOps & QA engineers to ensure that our data models are well designed so that we can correctly attribute customers to marketing campaigns and analyse their post-sign up behaviours.
Evangelisation: Helping us implement a data-driven mindset in the company by educating others and building self-service reports.
Mixed methods: Working closely with the marketing, product and data science teams to uncover deeper insights about how our customers interact with the products.
Pioneering: Driving best practices in terms of data quality and code quality.
Working mainly with dbt, Snowplow/Kafka and Looker in a Google Cloud Platform environment (BigQuery, Google Analytics).

Skills & Experience:

5+ years working experience as a data analyst preferably in a growth focused company, fintech, e-commerce, consumer tech startups, financial services.
Advantage: Background in behavioural science, psychology, economics, mathematics or statistics

Analytical & Technical skills:

A passion for data discovery, interpretation and storytelling with experience extracting insights from raw data and converting them into product/business recommendations.
Proven track record of using SQL to manipulate and extract data.
Some familiarity with experiment design and statistical analysis.
Hands-on experience with data warehouse modelling techniques and ELT data pipelines, data catalogues and data models (ideally with dbt).
Comfortable working with engineers, data engineers and marketing managers to track and attribute customers correctly.
Familiarity with business intelligence and data visualisation tools (ideally Looker).
Exposure to product teams and familiarity with their ways of working (e.g. Agile).
Advantage: Experience setting up and maintaining product analytic tools such as Amplitude or Google Analytics.

Impact skills:

Flexibility to quickly adapt to changing priorities within a very dynamic startup environment. You will be required to be able to juggle multiple requests - often coming at the last minute.
The ability to work autonomously is important, we operate a lean team so whilst there is plenty of support available to help answer questions, you will not be micromanaged and instead be given the freedom to work towards your own goals and deal directly with stakeholders.
Strong experience building relationships and maintaining trust with senior stakeholders across the business.
Effective and flexible communication skills, including the ability to translate technical detail into business and commercial objectives, and vice versa.
A direct communication style - you’re not afraid to challenge others (including c-level) and speak your mind

Benefits:

25 days plus bank holidays
Bonus days off for Learning & Development, Mental Wellbeing, Birthday, Moving House & Christmas
Working abroad policy (up to 60 calendar days per year)
Bupa Health Insurance (YuLife)
Life insurance powered by AIG (5x Annual Salary)
Pension Scheme powered by “People’s Pension” (4% Matched)
EAP (Mental health & wellbeing support, Life coach, Career coach)
24/7 GP access (Smart Health via YuLife)
Annual subscriptions to Meditopia & FIIT for your mind and body (via YuLife)
Discounted shopping vouchers (via YuLife)
Enhanced parental leave
Ride to work scheme & Season ticket loan
Electric car scheme
Six nights of Night Nanny for new parents
Free Curve Metal subscription for you and your +1

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