Product Marketing Manager

Red Points • Barcelona, Spain • 1w ago

Company Description

What's Red Points all about?

Red Points is the most widely used solution to recover digital revenue. Over 1.000 companies rely on our platform to fight counterfeits, piracy, impersonation, and distribution abuse. They leverage Red Points to take back the revenue that’s rightfully theirs. With 270+ professionals and offices in New York, Barcelona, Beijing, and Salt Lake City, Red Points has disrupted an industry traditionally led by service providers with a scalable, cost-effective solution.

Be part of the change: join us on our mission to make the Internet a safer place!

Job Description

The Product Marketing Manager (PMM) will be responsible for successfully launching and positioning one of Red Points’ products.

Reporting to the Corporate Marketing Director the PMM will define and validate target audiences and go-to-market strategies, gather feedback, and be an evangelist for Red Points’ technology both internally and externally.

The ideal candidate will have a solid track record of product marketing success within a software company, and be able to collaborate effectively with Sales, Product, Customer Success, and the rest of the Marketing team.

Key responsibilities

Drive the research of market segments to actively pursue the definition of buying personas and their hierarchy of needs.
Conduct and maintain up-to-date competitive benchmarks and product alternative analysis.
Help develop product positioning and messaging that differentiate Red Points’ products in the market.
Lead the successful launch of new products and features by ensuring sales readiness and market awareness.
Enable all business-development functions to successfully bring Red Points’ offerings to the market through the right resources, including pitch decks, brochures, cheat sheets, FAQs, and more.
Gather and digest market feedback about Red Points’ products.
Help position Red Points as a thought leader in the brand intelligence space.

Qualifications

Skills

Strong people skills, able to build impactful relationships across functions.
Highly accountable, takes ownership, and drives a sense of urgency.
Excellent written and oral communication skills.
Driven, self-starter, comfortable working in a rapidly changing environment.
Proven ability to influence cross-functional teams without formal authority
Impeccable work ethic, humble but confident.

Requirements

4+ years of product marketing or product management experience in the B2B software industry.
Proven track record in developing highly effective sales presentations and collateral.
BA/BS in business, marketing, engineering, or a related field.
Fluent in English.

Additional Information

What we offer

A friendly, diverse, and international team
You’ll have top-notch Private Health Insurance, fully covered by the company.
23 working days of holidays per year, plus the local public holidays.
Indefinite Contract
Fridays we have reduced working hours. And every weekday during August.
Tax relief/ ¨Retribución Flexible¨ will also be available for you.
We offer a discount with the amazing DIR gyms!
We have a Referral policy with a very sweet Bonus scheme.
We have a hybrid model, with a flexible start time.
At the office, we offer fresh fruit, and a huge variety of different kinds of milk, coffee, thé, and cereals.
We also host monthly after works and internal events with guest speakers that allow us to share good times together and learn something new!

We are an equal opportunity employer and value diversity at our company. We encourage all applicants, regardless of race, religion or belief (if any), color, nationality, ethnic or national origin, gender, gender identity, pregnancy and maternity, sexual orientation, age, marital and civil partnership status, or disability status.

If you think this is the right move for you and you match the description, just apply! We'll get in touch with you for an interview if you are one of the selected candidates.