Key Facts
- Start date: as soon as possible
- Capacity: 40 hours per week
- Location: Munich
Your responsibilities
- You develop, implement, and optimise our Google & Bing Ads strategies within our 30 markets and Product verticals (bikes, e-bikes, bike parts, accessories and more) to achieve company’s objectives.
- You monitor, analyse, and report on key performance indicators (KPIs), including CTR, CPC, ROAS, and conversion rates and conduct A/B testing to continuously improve ad performance.
- You allocate and monitor budgets across campaigns to ensure optimal spending efficiency
- You stay updated on industry trends, ads platform changes, and emerging technologies to maintain a competitive edge, perform in-depth keyword research and competitive analysis to identify growth opportunities.
Why us?
- We're driven by data and fueled by passion. We don’t just work; we create impact.
- Cyclist or not, everyone’s welcome here. We embrace diversity because it strengthens our team.
- Every person — from working students to full-time contributors to Founders — is a vital part of the buycycle journey.
- Working in a startup takes grit and resilience. It can be challenging, but the rewards are exceptional growth and valuable learning experiences.
- We offer a personalised roadmap with in-house training opportunities tailored to your development goals.
- We believe that laughter and teamwork bring us closer together, which is why we prioritise regular group sports and team events.
- Looking for more? We provide all the modern perks you’d expect from a forward-thinking company.
Empowering Diversity and Growth
We firmly believe that the right attitude, motivation and willingness to learn will lead to satisfaction and success for all interested parties at buycycle. Therefore, you are welcome to apply even if you feel that you do not meet all the requirements of the profile at this stage. We welcome all applications - regardless of gender identity, nationality, ethnic and social origin, religion/belief, disability, age, sexual orientation and identity.
buycycle & you
We are the leading marketplace for pre-owned bikes. And to help us grow and improve, we want you on the team. We're always looking for more talent with a variety of backgrounds.
About you
- You have 3+ years of experience managing high-budget Google/Bing Ads campaigns (eCommerce or agency experience preferred).
- You have a proven track record in data-driven performance marketing strategies, with deep expertise in digital channels such as paid search, social media, display, and affiliate marketing, delivering significant growth and ROI improvements.
- You have an excellent understanding of conversion tracking and attribution models.
- You have strong analytical and technical skills, including experience with marketing automation platforms, data analytics tools (e.g., Google Analytics, Tableau, Metabase), and A/B testing methodologies to drive decision-making and optimisation.
- You are proactive and adaptable, with the ability to manage and optimize large marketing budgets, stay on top of emerging trends, and swiftly adjust strategies to drive sustained business growth in a fast-paced environment.
About the role
We are seeking an experienced Senior PPC Manager (all genders) to join our dynamic team. The ideal candidate will have a proven track record of managing and optimising high-budget Google Ads campaigns, with at least 3 years of hands-on experience, preferably in the eCommerce sector or a digital marketing agency. This is an excellent opportunity for a strategic thinker and data-driven marketer to make a significant impact on our efficient growth.
The process
Hiring Manager call → case study → meet the team, People team & Founder
