About us:
🌱Are you a bright, motivated self-starter? 💡 Would you enjoy working in a dynamic and collaborative team, building and innovating on your ideas? 🚀 Do you want to be part of an exciting, fast-moving environment at the forefront of cybersecurity technology? 👇 If the answer is yes, then keep reading!
At SenseOn, our mission is to design and build the security architecture of the future. We provide our customers with the most comprehensive defence against cybersecurity threats; for every user and asset in an organisation, wherever the location. Since our founding in 2017, we've been working hard to make a difference in our industry, receiving great recognition for our work, and we're now starting to scale. Having recently closed a very successful Series A funding round, we are looking for innovative and driven individuals who want to make an impact and enhance our momentum!
The role and team:
SenseOn is seeking a dynamic and experienced Digital Marketing Manager to drive regional digital marketing initiatives to support our sales efforts. The ideal candidate will have a proven track record in B2B digital marketing, preferably within the cybersecurity industry. In this role, you will be responsible for developing and executing digital campaigns to align with content strategy and demand generation plans to generate pipeline growth. This role reports to the Head of Marketing and will collaborate closely with cross-functional teams to ensure regional objectives are met.
What you’ll be doing:
- Campaign management: Develop and oversee paid media campaigns on Google, LinkedIn, Instagram and Facebook (for retargeting), driving user acquisition and lead nurturing.
- ABM alignment: Collaborate with the sales team to integrate ABM strategies across digital efforts, creating hyper-targeted campaigns for high-value accounts.
- SEO & Website Optimisation: Work with web and content stakeholders to enhance SEO and user experience, increasing organic traffic and conversion rates.
- Email & Social Media Marketing: Execute email marketing strategies for lead nurturing and assist with organic social media to boost engagement and brand presence.
- Landing Pages & A/B Testing: Design and optimise landing pages, using A/B testing to maximise conversions and refine audience insights.
- Analytics & Reporting: Track campaign performance, optimise budgets, and present insights to stakeholders, leveraging data to guide improvements.